- Agents of Change
- Posts
- The Shift to AI-Powered Customer Experiences - Lessons from our webinar
The Shift to AI-Powered Customer Experiences - Lessons from our webinar
Why Customers Don’t Want Another Login and What Businesses Should Do Instead

SETTING THE SCENE
The way customers interact with businesses is undergoing the biggest transformation since mobile technology took over. We’re entering an era where logging into dashboards and navigating clunky platforms is no longer the expectation—people just want answers, fast. And businesses that embrace this shift will win big.
This Newsletter follows on from our most recent F+L AI webinar “How enterprises can now outpace startups with AI”. To watch it back, click here
THE PROBLEM
Why are dashboards out?
Think about it: customers don’t wake up excited to log into your dashboard. They don’t want to sift through data, find the right buttons, or jump through hoops to book a service. They want to ask a question and get an immediate, relevant response. That’s why conversational AI is the future.
This isn’t just a prediction—it’s already happening. Companies that integrate AI-driven interactions are seeing happier customers, streamlined operations, and reduced friction across the board. Whether it’s booking a service, checking an order status, or troubleshooting an issue, customers want it to be as simple as sending a message.
WHAT NEXT
How to get started
The key to making this transition is AI readiness. Businesses need to:
-Clean up and organise their customer data.
-Identify pain points where AI-powered conversations can replace friction-heavy processes.
-Start small, testing AI interactions in controlled environments.
-Expand gradually, adding more depth and capabilities as customers embrace the new experience.
WANT TO KNOW MORE
To read the full guide on our website click here. Happy Reading!
Thank you for signing up to my newsletter. I’ll be sending it out every week.
Let me know how you get on!
Matt Jonns
CEO & Co-Founder @ Founder + Lightning
YOU MIGHT BE INTERESTED IN:
Our most recent webinar:
Watch the recording here
F+L Upcoming Events:
AI Dinner- 02.04.25

ABOUT MATT

Matt is the Founder and CEO of Founder + Lightning, a product and AI innovation studio helping businesses build, scale, and future-proof their digital products.
With a decade of experience in venture building, product development, and investment, Matt has worked with startups and enterprises alike to create high-performing digital platforms. Today, Founder + Lightning specialises in AI-powered product development, AI agent & copilot design, and corporate venture building, enabling businesses to leverage AI for smarter customer interactions, automation, and growth.
Under Matt’s leadership, Founder + Lightning has launched and invested in over 40 companies, bridging the gap between startup agility and enterprise-scale in the new AI era.
WHY AM I RECEIVING THIS NEWSLETTER:
You’re receiving this because you’re part of my network—whether through a past event, webinar, or conversation about AI, product development, or digital transformation.
I’m sharing insights on how AI is reshaping digital products, customer interactions, and business strategy, along with practical takeaways from our work at Founder + Lightning.
If this isn’t relevant to you, no problem—just scroll down to unsubscribe, or reply with “opt out,” and we’ll remove you from the list.